I speak the language of your Consumer Packaged Goods (CPG) buyers. As a CPG subject matter expert, I’ll assess your value proposition, take your website for a test drive, and review your marketing material. After that, we’ll work together to make everything you do focuses on your customers and what they need.
Do you have a clear value proposition? I will help refine it to make it clear, concise, and differentiated.
I will assess your product offering using the lens of your primary buyer and user personas.
Buyer & User Personas
Do you understand who are the decision makers for your SaaS product and their needs and challenges? I will create buyer personas so you can more effectively communicate with potential clients and shorten the sales cycle.